Location, Location, Location
Location, Location, Location” Is Outdated
You’ve heard it before: Location, Location, Location.
It’s the classic real estate mantra, and for decades, it made sense. But times change. Markets shift. And today, that phrase is only part of the story.
If you’re thinking about where to buy. It’s time to start asking a better question:
“Where is the Next Location?”
The Truth About Location
Here’s the deal: if everyone already wants to live there, the upside is gone. Prices are inflated, inventory is scarce, and investors are fighting over scraps. Consumers have already started to overpay for the American Dream of homeownership.
Spotting the next up and coming neighborhood, city, or zip code can add equity to your purchase. So, when it comes to sell, your home has created money while you sleep.
As someone who works with both homeowners and real estate investors, I see this all the time. The biggest wins aren’t from the trendy ZIP codes—they’re from the ones that will be trendy in 3–5 years. I am actively looking for the NEXT LOCATION to invest my money.
So, How Do You Spot the Next Location?
This is where we put boots on the ground and study the data. I look for:
Job growth & employer migration
Infrastructure improvements (think roads, rails, broadband)
City revitalization plans
New school construction and commercial developments
Lifestyle shifts: Where are families, retirees, and remote workers headed?
This isn’t guesswork.
It’s part of the S.W.A.N. Method I use to help my clients invest with confidence and sleep well at night. Because smart investing isn’t just about today. It’s about tomorrow.
The Home You Love Should Also Be the Home Someone Else Wants
Whether you’re buying your next home or adding to your portfolio, don’t just fall in love with the kitchen and backyard. Ask yourself this:
Will someone else love this home—and this area—when it’s time for me to sell or cash out?
Real estate is about building wealth and building a life you enjoy. With the right strategy, you can do both.
Let’s Find the Next Location—Together
If you're tired of investing in what's already happened and want to start anticipating what’s coming next, let’s connect.
Whether you're a first-time buyer, a seasoned investor, or just someone looking to make a move with purpose—I'll help you find opportunities where others aren’t looking (yet).
Together, we’ll find the next location—so you can live well, invest wisely, and always sleep well at night.
